BRET MICHAELS BRAND NEW SINGLE AND VIDEO BACK IN THE DAY ROCKS OUT OF THE BOX

Bret Michaels’ new single and video Back In The Day, based off of Michaels’ book “Auto-Scrap-Ography” and written and co-produced by Michaels along with his guitarist Pete Evick, has closed in on 1.5 million unique views in just a few short days. This raw, melodic and rocking road trip anthem is being called an instant feel good, sing along song by fans and critics alike.“I can’t stop singing this song.” says Alissa Pollack EVP, Global Music Marketing – iHeart Media, “Bret’s new song, Back In The Day, is the perfect feel good summer song of 2023 and judging by its 1.5 million video views (and climbing) music fans feel the same.

“The song’s video,” states Michaels, “is truly a modern-day throwback to a feel-good road trip anthem. The video reflects the feel of early MTV videos with green screen, pop-up captions and never-before-seen photos and original Hi-8 images of my youth. It is a song that reflects on great times and pays homage to the radio stations, DJ’s and VJ’s that cranked up the music while bringing us great songs that have withstood the test of time, songs that all my friends and I would sing along to then and now.” Bret continues, “Music is a universal language meant to unite us, not divide us, and that is exactly what this song is about. It’s also a hell of a lot of fun to sing along to, as is the video to watch as it weaves a story of my life and the music that rocked it!”

The book, song and video were also the impetus for the upcoming A&E bio pic which takes a deep dive into Michaels’ life and career. Rumor has it that the bio pic will the 2- hour premier episode to launch the series on A&E this coming this summer to coincide with his Parti-Gras Tour. Rick Franks, Global Touring Live Nation, states “Live Nation is excited to partner with Bret this summer on his Parti-Gras Tour and I look forward to hearing Back In The Day performed live.

The video can be seen on Michaels’ official YouTube channel @bretmichaelsofficial. Fans can download or stream the song on all streaming platforms. Michaels, all killer – no filler Parti- Gras Tour kicks off Thursday July 13th in Detroit and Pine Knob Music Theatre. Meet and greet opportunities with Michaels, noted as some of the most fun and personal experiences of any meet and greet are available at shopbretmichaels.com