My new Overstock luggage and I travel together. This rock ‘n’ roll luggage is meant to be used and can stand up to being tattered or beat up. This luggage will earn its road scars and stories to tell. This will be a party! 

Rock Star & Entrepreneur Bret Michaels Announces Exclusive Luggage Collection At

Los Angeles: February 2, 2016 –Rock star and entrepreneur Bret Michaels and continue to evolve their partnership with the first ever Bret Michaels luggage collections by Traveler’s Choice, as part of the Live Bret Michaels store for the online retailer’s shopping website. The exclusive limited collection is available only at beginning this Wednesday, February 3, 2016. Visit to see a sneak peek of the exclusive collections.

Both the Classic Road and the Road Tour line of luggage were designed by Michaels, who drew inspiration from his relentless tour schedule as he spends over 200 days a year on the road traveling and living out of a suitcase. Michaels, who travels both professionally and personally created the luggage to be not only durable and functional but with unique designs and sleek rock star details to make your luggage stand out amongst the crowd. 

Michaels has been personally working with to develop branded products, available exclusively on the company’s online shopping website, that draw from his hands-on design experience. Michaels was also personally involved in the design process of the Bret Michaels Rock Star Suite at the Hard Rock Hotel Riviera Maya, and the Bret Michaels Hospitality and Music Room at St. Joseph’s Barrow Neurological Institute in Phoenix.

“I don’t stand behind things I don’t believe in,” continued Michaels about the partnership. “I’m truly a person that shops on and have done so for a long time. I’m excited to have a chance to personally develop products like the ones in my house, on my bus, in my life.”

Michaels is known as an iconic performer and singer-songwriter, topping the charts both as the front man of rock band Poison and as a solo artist. He has appeared in several record breaking reality television shows, including VH1’s highest rated series “Rock of Love with Bret Michaels” and NBC’s highest rated season of “Celebrity Apprentice,” in which he was chosen the season nine winner. He has also starred in reality design shows on HGTV, Travel Channel, and ABC. His Michaels Entertainment Group has grown into a $100 million business, and is used as a platform for many of Michaels’ entrepreneurial and philanthropic endeavors